You probably get a lot of calls from salespeople talking about how you need to improve your Google presence or promising to drive more leads your way from the internet. Have you ever wondered exactly who these companies are and how they can potentially help you? In this post, we’ll answer the question, “What is […]
Facebook recently began rolling out Cover Videos, which allows you to add a 20-90 second video as your cover photo. (The optimal cover video should be at least 820 x 312 pixels.) Testing began publicly in April when the Netflix show Narcos debuted their cover video, featuring a short clip of money scrolling across the top. […]
Ninety-five percent of Americans now have a cell phone of some kind. Of that number, 77% of them have smart phones and approximately 51% of Americans own a tablet. (Source: Pew Research Center) In fact, you’re likely reading this on a mobile device right now! We cannot ignore the fact that mobile marketing is the […]
We’ve had the opportunity to work on some pretty darn awesome projects in the past month, from launching a new website for Performance Therapies to sharing fantastic footage of the Cedar Rapids Kernels. We are currently expanding our services to offer more video marketing and for both website and Facebook advertising. This is an addition to […]
Facebook Messenger Ads are making it easier to communicate directly with your target audience, giving you the ability to connect and build relationships with your customers! When clicked, these ads direct people to a conversation with you or a bot straight from the ad to Messenger. For desktop users, a Facebook message box automatically pops up […]
In a market that is always changing and evolving, staying up-to-date on digital marketing news is crucial. We’ve compiled a list of 5 recent articles that provide interesting digital marketing insights and what to expect going forward. Instagram now has more than 1M advertisers, doubling in past 6 months Marketing Land It’s been a year […]
For years Google has been using its CAPTCHA technology to tell humans and robots apart. CAPTCHA began as puzzles that were easy for humans to complete but not robots. The technology was created in the 90’s to protect websites from bots flooding them with spam or abusive requests. CAPTCHA stands for Completely Automated Public Turing test […]
As a small business, building brand awareness is a crucial part of your marketing strategy. It’s likely you don’t have the capacity or budget for large-scale advertising efforts or campaigns. The best way to gain momentum as a small business is to get your name out there as much as possible, and create brand evangelists […]
Hey there, Mark here. I wanted to share with you something I’m really excited about right now – marketing automation. In a nutshell marketing automation is the use of software and other technology platforms to automate repetitive marketing tasks, such as email sends, social media posts and other website related activity. Marketing automation has been […]
Two of the most powerful tools for driving traffic to your website are title tags and meta descriptions. And you’ll never even find them on the pages of your site. The place you will find them is the Search-Engine-Of-Your-Choice’s search results page. The title tag is the large blue title that grabs your attention, while the meta description […]